Students don't show up until it's too late
Most never visit career services before senior-year panic
A career office students visit twice is a cost center, not a service. Embedding career development into orientation, coursework, and campus life turns two touchpoints a year into a continuous pathway — exploration in year one, internships by year two, launch by year four.
- checkOrientation onboarding — every student on the platform from day one.
- checkCourses in-platform — Bloomberg Market Concepts, ESG, soft skills — with completion reports.
- checkGamification — points, badges, and leaderboards keep students coming back.
Student engagement with career services — from a third of the cohort to nearly all of it.