[Case Study] How Wyndham Hotels & Resorts Transformed Recruitment Efficiency with Jobful

Summary

​In today’s competitive hospitality industry, attracting and retaining top talent is a significant challenge, especially for franchise-based organizations like Wyndham Hotels & Resorts. With over 9,100 hotels across 95 countries and 25 distinct brands, Wyndham identified a growing recruitment challenge among its hotels and sought a comprehensive solution to unify and streamline their hiring processes.

The Challenge: Overcoming Decentralized Recruitment Hurdles

Operating as a franchise business, Wyndham’s individual hotels manage their own hiring processes. This decentralized approach led to inconsistencies and inefficiencies in recruitment efforts. Wyndham needed a platform that could:​

  • Present all hotels from different countries and brands under the Wyndham umbrella while allowing each to maintain its unique employer profile.​
  • Offer design and branding flexibility to cater to diverse markets.​
  • Provide extended language capabilities and localized job board integrations.​
  • Incorporate advanced candidate management technology to enhance the recruitment process.

The Solution: A Tailored Platform for a Global Hospitality Leader

While exploring potential solutions, Wyndham discovered Jobful through the Jobs4Ukraine initiative. Impressed by Jobful’s flexibility, advanced technology, and strong multilingual capabilities, Wyndham chose Jobful to address their recruitment challenges. 

Anna Herbertsson-Munthe, Regional HR Business Partner – EMEA, remarked, “We decided to work with Jobful as they stood out from a flexibility, technology, and language capability perspective, which was vital for us to meet the needs of our diverse EMEA market. Jobful has since then delivered upon our expectations – they provide tailored solutions and efficient and effective customer service.”

The Experience and The Outcome: Increased Engagement & Impactful Job Placements

The implementation of Jobful’s platform was seamless, supported by an exceptional customer service team that provided timely, professional, and adaptable assistance to meet Wyndham’s needs. The impact has been significant:

  • Increase in Applications
    The average number of applicants per job increased from approximately 10 to 39, demonstrating a substantial improvement in candidate reach.
  • Positive Hotel Feedback
    Hotels using the platform found it user-friendly and highly effective in streamlining their recruitment processes.

Check out Wyndham Partners Careers to see the current platform.

Additional Feedback: A Comprehensive Recruitment Ecosystem

Wyndham has found particular value in several of Jobful’s key features:

  • Language Capabilities
    Essential for a company operating across multiple international markets.
  • Design Flexibility
    Enables each hotel to maintain a unique brand presence within the platform.
  • Candidate Engagement Solutions
    A gamified experience that incentivizes candidate interaction through points and rewards.
  • AI-Powered Talent Matching
    Automatically screens and suggests ideal candidates for each position, reducing manual filtering.
  • Seamless Job Board Integrations
    Connects with LinkedIn, HotelCareers, Journal des Palaces, and other job board platforms driving traffic to Wyndham Partner Careers.
  • Automated Candidate Correspondence
    Saves hours of recruiter time by responding to all applicants and ensuring engagement.

By implementing Jobful’s talent community software, Wyndham Hotels & Resorts has transformed its recruitment strategy, making hiring more efficient, engaging, and scalable across its global network. The partnership has led to a significant boost in applications, improved employer branding, and a more streamlined experience for both recruiters and candidates.

About Wyndham Hotels & Resorts

Wyndham Hotels & Resorts is the world’s largest hotel franchise company, operating a portfolio of 25 brands across more than 9,100 hotels in 95 countries. The company is committed to delivering exceptional hospitality experiences, offering accommodations ranging from economy to upscale resorts. With a strong focus on innovation and franchisee support, Wyndham provides cutting-edge solutions that enhance operational efficiency, guest satisfaction, and talent acquisition across its global network.

About Jobful

Jobful is an end-to-end customizable and gamified SaaS solution designed to help companies attract, engage, and hire the right professionals. As a talent community software, Jobful connects sourcing channels and applicant tracking systems, streamlining recruitment workflows for businesses of all sizes.

Specifically for the hospitality industry, Jobful offers:

By implementing Jobful’s talent community software, Wyndham Hotels & Resorts transformed its recruitment strategy, making hiring more efficient, engaging, and scalable across its global network. The partnership has led to a significant boost in applications, improved employer branding, and a more streamlined experience for both recruiters and candidates.